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DIRECT IN-HOUSE BRANDS 1188 verified entries

Official Directory of Direct Affiliate Programs

In-house affiliate programs from licensed operators featuring top baseline payouts

01 Advantages of Direct Advertiser Relationships

Direct in-house affiliate programs yield payouts 15% to 30% higher than aggregator networks by eliminating intermediary broker cuts. Affiliates communicate straight with product owners, securing custom landing pages, localized pre-landers, and verified player retention insights.

02 Remuneration Models: CPA, RevShare, and Hybrid

Direct advertisers deliver superior contract flexibility: standard CPA for qualified FTDs, lifetime revenue share reaching 50–60% of Net Gaming Revenue (NGR), and tailored Hybrid arrangements ($50 upfront CPA + 25% residual RevShare) engineered for sustainable growth.

03 Traffic Quality & Custom Volume Caps

Direct advertisers rigorously scrutinize traffic channels (ASO, SEO, search PPC, In-App). Unlocking tier-one uncapped budgets requires initial sample tests verifying player retention, repeat deposit velocity, and user lifetime value.

Payouts
+20-30% Payout Lift
Direct advertiser budgets without broker fees
Terms
Tailored Volume Caps
Custom limits scalable from 50+ deposits/day
Ecosystem
Brands & Team Lookup
Cross-linked to owned brands and managers
Fast Navigation: iGaming Programs Betting Programs Crypto Programs Sweepstakes Programs E-Commerce Programs

Frequently Asked Questions

What is the primary benefit of working directly with an advertiser program?
Direct in-house programs pay 15% to 30% higher CPA and RevShare rates by removing network margin cuts. Media buyers negotiate directly with brand owners, obtaining custom conversion landers, personalized tracking postbacks, and higher retention bonuses.
Which remuneration structures dominate direct affiliate programs?
Core structures include qualified CPA (first deposit with turnover criteria), lifetime RevShare (25% to 60% NGR), Hybrid contracts (upfront CPA plus recurring percentage), and CPL (cost per verified registration or lead verification).
How can an affiliate increase their cap or payout rate?
Provide your affiliate manager with verified tracking exports proving 20 to 50+ daily conversions in related verticals, declare exact acquisition sources (ASO, PPC, SEO, In-App), and pass an initial trial batch demonstrating robust 30-day user retention.
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